Archive for the 'consistency of message' Category

OOPS! Marketing Error on Behalf of Luggage Company

• May 27, 2009 • Leave a Comment

Posted in Features and benefits, Marketing Rules, Marketing mistakes, Understanding customers, humor, video
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Unusual — very unusual — magazines

• May 18, 2009 • 1 Comment

Posted in Image, Magazine Management, Packaging, Two Words Timeline
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Sales Leads — It’s All About Staying in Touch

• April 28, 2009 • Leave a Comment

Posted in Marketing Rules, Marketing mistakes, consistency of message, email, email marketing, humor
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Scary Marketing Technique

• March 15, 2009 • 1 Comment

Posted in Features and benefits, Twitter, Understanding customers, alternative marketing
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Brilliant Ad Campaign from Australia

• January 18, 2009 • Leave a Comment

Posted in Image, advertising, mass media, television, video
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Magazine Design: How to explain a concept?

• January 2, 2009 • Leave a Comment

Posted in Image, Magazine Management, Two Words Timeline, magazine designer, publishing, vendors
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A Powerful Emotional Ad Campaign

• December 17, 2008 • Leave a Comment

Posted in Image, Marketing Rules, advertising, mass media, television, video
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Moving Forward on Two Words Magazine

• December 15, 2008 • Leave a Comment

Posted in Features and benefits, Image, Magazine Management, Two Words Timeline, vendors, web design
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Watch More TV Faster — huh?

• December 11, 2008 • Leave a Comment

Posted in Features and benefits, Marketing mistakes, Understanding customers, advertising, craigslist, rant, television, web design
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Republic Windows Labor Union Sit In, Bank of America, and the opportunity for good public relations

• December 8, 2008 • Leave a Comment

Posted in Image, Marketing mistakes, public relations, television
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