OOPS! Marketing Error on Behalf of Luggage Company

• May 27, 2009 • Leave a Comment

Posted in Features and benefits, humor, Marketing mistakes, Marketing Rules, Understanding customers, video
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Scary Marketing Technique

• March 15, 2009 • 1 Comment

Posted in alternative marketing, Features and benefits, Twitter, Understanding customers
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Under-Promise, Over-Deliver, a Lesson from the Airlines

• February 23, 2009 • 2 Comments

Posted in Customer Service, Marketing mistakes, Marketing Rules, public relations, rant
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My Dirty Little Secret, American Idol, and Likeability

• February 19, 2009 • 2 Comments

Posted in humor, Marketing Rules, Psychology, television, Understanding customers
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Brilliant Ad Campaign from Australia

• January 18, 2009 • Leave a Comment

Posted in advertising, Image, mass media, television, video
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Using Viagra to get some Peace (sic) in Afgahanstan

• December 26, 2008 • Leave a Comment

Posted in alternative marketing, humor, Marketing Rules, Promotions, public relations, Understanding customers
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If you focus on your hotel guest instead of your image, you’ll be happier and so will I

• December 8, 2008 • 5 Comments

Posted in Customer Service, Marketing mistakes, rant, Understanding customers
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Forgetting your customers

• November 11, 2008 • Leave a Comment

Posted in alternative marketing, consistency of message, Features and benefits, Understanding customers
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